10 success factors
Why participate?
A trade show is the physical location where supply and demand meet up. Participating at a trade show is a unique marketing tool to efficiently achieve your business objective(s). This means e.g.: generate leads, successfully present your (new) product or meet up with business contacts. Or even better: fill your order book!
Whether participating at a trade show suits you, is a decision you have to make yourself. We are here to help you make your decision by giving you the following 10 success factors.
1. A clear trade show concept: what does the trade show Energie have to offer?
Energie is a trade show with the focus on optimal energy saving and reduction of CO2 emission in industrial and construction areas, with e.g. climate control, sustainable energy systems, proces optimization ans passive construction. Read more >>
2. Get the attention of your target audience
Participating in Energie gives you the opportunity to meet new contacts from your target audience or to get back in touch with existing customers and business contacts. View the visitor profiles of your (potential) customers. Read more >>
3. Efficient use of your sales staff
How many leads does your sales manager generate on a typical trade show day? And how many sales managers will there be at your stand? We have developed a quick calculation tool to help you decide. Read more >>
4. Earn back your marketing investment
A successful trade show depends on whether you have formulated a clear objective. The quality of your campaign eventually determines the return on investment. We have published all useful tips and best practices on a website. Read more >>
5. Participate = generate leads
There is no better way to contact so many potential customers in such a small period of time. How many new customers do you need to achieve your sales target? How many sales talks at the stand are necessary to achieve this number? This can easily be calculated using our Lead Calculator. Read more >>
6. The competition will be there
Profit from the presence of your competitors at Energie. Their customers are your customers. We have made a list of all the companies that have already signed up for Energie 2012. Will you be on this list as well? Read more >>
7. What segments are represented at the trade show?
The exhibitors will be energy suppliers, contractors, consultants and suppliers of energy-efficient and energy-saving solutions in several segments. Read more >>
8. Participating for every budget
Did you know you can participate at Energie 2012 from only € 2,565.00 including stand construction? The sums add up: for € 2,565.00 you can have 163 sales talks on your stand and 77 concrete leads after the trade show. Check out our rates now and decide how much you want to invest. Read more >>
9. Smart use of promotional tools to optimize your participation
There are lots of opportunities to get extra attention from your target audience, both before and during the trade show. What about an online media package with a banner on the Energie website, or handing out flyers at the entrance of the trade show? We have made a list of all the possibilities. Read more >>
10. Convinced? Contact us and we will help you arrange your participation
Do you still have questions, or do you want to sign up now? We are here to help! Read more >>
